Who is the CEO of Peloton?

Peter Stern is CEO and President.

Peloton was founded in 2012 by John Foley and co-founders including Tom Cortese, Yony Feng, Hisao Kushi, and Graham Stanton.

Who is Peloton's CFO?

Sid Thacker is appointed CFO effective June 22, 2026; Saqib Baig was interim CFO before that effective date.

Who should you contact to sell into Peloton?

Map the team tied to your value: subscription, hardware, commercial, content, finance, security, support, or supply chain.

Peloton

Who are Peloton's decision-makers?

Peloton's leadership map is centered on CEO Peter Stern, incoming CFO Sid Thacker, finance/accounting leader Saqib Baig, and operating leaders across subscription, hardware, content, commercial, and member support.

CEO: Peter Stern
Key exec: Sid Thacker, incoming CFO
Founded: 2012
Employees: Post-restructuring
HQ: New York, NY
Notable: Turnaround leadership

Peter SternCEO and PresidentCEO since January 2025Former Apple/Ford services executive leading Peloton's turnaround and wellness-platform strategy.
Sid ThackerIncoming Chief Financial OfficerEffective June 22, 2026Former Rent the Runway finance executive appointed to oversee global finance and corporate strategy.
Saqib BaigChief Accounting Officer; interim CFO until June 22, 2026Interim CFO in 2026Maintains accounting leadership during the CFO transition.
Jay HoagBoard ChairLongtime board leadershipSupports governance through CEO transition and turnaround.

Who leads Peloton?

Peter Stern became CEO and President in January 2025 after experience at Apple and Ford services. Sid Thacker was appointed CFO effective June 22, 2026, while Saqib Baig remains Chief Accounting Officer.

Who actually makes buying decisions at Peloton?

Buying decisions depend on the motion: subscription/product teams for member features, content leaders for production tools, operations for hardware and logistics, commercial leaders for B2B equipment, and finance/security for enterprise approvals.

How is Peloton organized as it scales?

Peloton is a hybrid media, hardware, software, retail, commercial, and wellness organization. That creates multi-stakeholder procurement, especially for anything touching member data, subscriptions, payments, or connected devices.

As of June 2026.Sources:Peloton CFO appointment Peloton team page

Peloton — frequently asked questions

Read the full Peloton profile