What search technology does FIGS use?

BuiltWith detects Algolia on wearfigs.com.

Does FIGS use AWS, GCP, or Azure?

The public signals used here do not verify a specific cloud provider.

What tech stack does FIGS use?

Q: How is FIGS's tech stack detected?

It is inferred from BuiltWith and public executive announcements, so it is directional and not a full internal inventory.

FIGS's stack is detected from BuiltWith and public executive announcements, so it is directional. The clearest public signals include Nosto, Attentive, Datadog RUM, Algolia, OneTrust, Zendesk Embeddables, Google Tag Manager, and an internal technology organization led by a CTO.

Search: Algolia
Personalization: Nosto
Messaging: Attentive
Observability: Datadog RUM
Support: Zendesk Embeddables
Tags/privacy: GTM + OneTrust

FIGS's detected tech stack

Only public web-detected technologies are included.

Algolia· Search
Nosto· Personalization
Attentive· Messaging/GTM
Datadog RUM· Observability
OneTrust / Optanon· Privacy
Zendesk Embeddables· Support
Google Tag Manager· Analytics
Cloudflare Radar signal· Web performance

Sources:BuiltWith - wearfigs.com Business Wire - FIGS names CTO

What does FIGS use on the backend and infrastructure?

Public web-detection signals do not disclose FIGS's full backend or cloud provider. The visible stack is strongest around ecommerce experience, customer support, observability, consent, and marketing rather than internal ERP or warehouse architecture.

What does FIGS use on the frontend, data, or GTM tooling?

BuiltWith identifies Algolia for search, Nosto for personalization, Attentive for messaging, Datadog RUM for frontend monitoring, OneTrust for consent, Zendesk Embeddables for support, and Google Tag Manager for tag management. The 2023 CTO announcement also confirms a focus on data and technology capabilities for a more seamless personalized experience.

What FIGS's stack means if you sell to them

Strong vendor angles include ecommerce conversion, search relevance, personalization, lifecycle marketing, customer support efficiency, site performance, and data activation. Because FIGS is lean, integration burden and speed to value are likely major buying criteria.

As of June 2026.Sources:BuiltWith - wearfigs.com Business Wire - FIGS names CTO

FIGS — frequently asked questions

Read the full FIGS profile