Who are Rippling's decision-makers?
Rippling's visible leadership includes Parker Conrad (Co-founder and CEO), Prasanna Sankar (Co-founder), Matt MacInnis (COO). Sellers should map the functional owner before escalating to founders or C-level executives.
- CEO
- Parker Conrad
- CTO/key exec
- Prasanna Sankar
- Founded
- 2017
- Employees
- ~5,000
- HQ
- San Francisco, CA
- Prior exit/Notable
- Former Zenefits CEO; leads Rippling platfo
- Parker ConradCo-founder and CEOCo-founder - since 2017Former Zenefits CEO; leads Rippling platform strategy.
- Prasanna SankarCo-founderCo-founder - since 2017Technical co-founder and early engineering leader.
- Matt MacInnisCOOExecutiveOperations leader involved in scaling enterprise execution.
Who leads Rippling?
Parker Conrad serves as Co-founder and CEO (Former Zenefits CEO; leads Rippling platform strategy.) Prasanna Sankar serves as Co-founder (Technical co-founder and early engineering leader.) Matt MacInnis serves as COO (Operations leader involved in scaling enterprise execution.) The founders and executive team set category strategy, product scope and the pace of hiring or international expansion.
Who actually makes buying decisions at Rippling?
The buying committee depends on the product being sold. Technical products usually start with engineering, security, data or infrastructure leaders; GTM products start with revenue operations or marketing; finance and people tools start with CFO, HR, payroll, compliance or operations owners. C-level approval becomes more likely for strategic, cross-functional or high-risk systems.
How is Rippling organized as it scales?
At ~5,000, Rippling is large enough to have specialized procurement, security and functional budget owners. Sellers should expect multiple stakeholders, a documented business case and integration review rather than a founder-only buying path.
As of June 2026.Sources:Rippling pricingWikipedia - RipplingRippling blog
Rippling — frequently asked questions
