Where is Gusto headquartered?

Gusto's global headquarters is located at 525 20th Street in San Francisco's Dogpatch / SoMa border neighborhood, ZIP code 94107. This has been the company's principal office since its early growth years, when it operated as ZenPayroll before the 2015 rebrand. The executive team — including CEO Josh Reeves, CTO Edward Kim, CPO Tomer London, CFO Mike Taylor, and CCO Ritu Khanna — is based primarily in San Francisco.

The HQ serves as the center for executive leadership, go-to-market strategy, product direction, legal, and corporate finance. Its location in San Francisco gives Gusto access to a deep talent pool in engineering, design, and sales, and proximity to the accounting and financial-services ecosystem on the West Coast. The company has been a visible employer in SF's tech community and runs a hybrid attendance policy without strict in-office mandates, consistent with its SMB-first culture.

The building at 525 20th Street is a modern office campus in a neighborhood that has become home to several high-growth tech companies. Gusto's square footage at this address was expanded as the company grew from 100 to 4,400 employees, making it one of the larger tech tenants in the area south of Market Street.

Denver, Colorado (1201 16th Street, Suite 350, ZIP 80202) is Gusto's most significant engineering hub outside of San Francisco. Gusto opened the Denver office as part of a deliberate geographic diversification strategy to access Colorado's strong engineering talent market and a lower cost structure than Bay Area hiring. The Denver office has grown substantially over the company's history and houses a meaningful share of the engineering and operations workforce.

New York (1 Pennsylvania Plaza, ZIP 10119) supports sales, partnerships, and customer success for the Northeast market, which represents one of Gusto's largest SMB customer concentrations by revenue. The New York office positions Gusto in proximity to its financial services, professional services, and media-sector customers, and supports the commercial team under CCO Ritu Khanna. Scottsdale, Arizona (14350 N 87th Street, Suite 310, ZIP 85260) serves as a smaller operational and customer support hub, with a focus on support delivery and back-office operations.

All four offices support hybrid work; Gusto does not enforce strict in-office attendance policies, consistent with its people-first organizational culture. This distributed model has been especially important for absorbing acquired teams from Guideline (headquartered in Mountain View, CA) and Mosey (SF-based), with integration happening across both physical and remote environments.

For field sales and ABM teams selling into Gusto, San Francisco is the required entry point for executive and strategic conversations — the full C-suite and the board are Bay Area-based, and in-person executive meetings require traveling to the SF HQ at 525 20th Street. The best time to request face-to-face executive access is during major industry events held in San Francisco (TechCrunch Disrupt, AWS re:Invent satellite events, Dreamforce), when the executive team tends to consolidate external meetings.

Denver is the best access point for engineering and product buyers. CTO Edward Kim's technology organization has significant headcount at the 1201 16th Street office, making Denver the right city for technical-partnership and API-integration conversations. Events in Denver's Larimer Square and Lower Downtown (LoDo) tech ecosystem have solid Gusto engineering attendance. New York (1 Pennsylvania Plaza) is the right geography for conversations with the commercial and partnerships teams, given Gusto's concentration of SMB customers in financial services, professional services, and media on the East Coast.

The Scottsdale office is primarily operational and customer-support focused — not a strategic buying decision point for most vendor conversations. For marketing-led motions, Gusto's workforce is heavily concentrated in SF and Denver, so event and ABM campaigns in those two metros will have the highest buyer-density overlap. Personalized outreach to the commercial team in New York (CCO Ritu Khanna's organization) is well-suited for partnership conversations that have a revenue-sharing or channel component.