Who are General Mills' decision-makers?
General Mills is led by Jeff Harmening, with Kofi Bruce as CFO and segment presidents leading the major operating businesses. Buying decisions usually involve segment, brand, procurement, supply chain, IT, finance, legal, and security stakeholders.
- CEO
- Jeff Harmening
- CFO
- Kofi Bruce
- Founded
- 1928
- Employees
- ~34,000
- HQ
- Minneapolis, MN
- Notable
- Products in 90% of U.S. pantries
- Jeffrey HarmeningChairman of the Board and Chief Executive OfficerCEO since 2017; chairman since 2018Leads corporate strategy, portfolio management, and shareholder value creation.
- Kofi BruceChief Financial OfficerCFO since 2020Leads finance, capital allocation, investor relations, and margin management.
- Dana McNabbGroup President, North America RetailSenior leadership teamLeads the largest operating segment and core U.S. retail brand execution.
- Liz MascoloSegment President, North America PetSenior leadership teamLeads Blue Buffalo and the North America pet business.
- Ricardo FernandezSegment President, InternationalSenior leadership teamLeads international markets and global growth outside North America Retail.
Who leads General Mills?
Jeff Harmening leads General Mills as chairman and CEO, with Kofi Bruce as CFO. Segment leaders oversee North America Retail, North America Pet, International, and Foodservice businesses, while brand, procurement, supply-chain, technology, and commercial leaders drive execution.
Who actually makes buying decisions at General Mills?
The buyer depends on the offer. Media, data, and category tools route through brand, sales, and commercial teams; ingredients, packaging, and manufacturing solutions route through procurement and supply chain; enterprise technology routes through IT, security, finance, legal, and the business owner.
How is General Mills organized as it scales?
General Mills organizes around four operating segments and major brand/category teams. Sellers should map accounts by segment, category, channel, and function, then identify whether the budget is brand growth, trade execution, supply chain, procurement, pet, foodservice, or enterprise technology.
As of June 2026.Sources:General Mills leadershipGeneral Mills investor contact
General Mills — frequently asked questions
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