Question 1

What is lead-fit (ICP) scoring?

Accepted Answer

Lead-fit scoring rates how closely a company matches your ideal customer profile (ICP) — firmographics, motion, and context — so reps spend time on the accounts most likely to buy. This tool gives a fast 0–100 read with the specific reasons behind the score.

Question 2

How does the AI score a lead?

Accepted Answer

It compares the company against the ICP you describe, using your input plus well-known public facts about the company. It returns a fit band, reasons for and against, and any obvious “why now” timing signals. It's a directional read meant to help you prioritize — not a substitute for your own research or live data enrichment.

Question 3

Is this lead scorer free?

Accepted Answer

Yes — it's free with no signup. Score a company, see the reasoning, and decide whether it's worth your time.

Question 4

Does it use real-time data?

Accepted Answer

No. The free tool reasons from your ICP and the model's general knowledge of the company, so treat very recent events with caution. Komo, the product, is what runs continuous, real-time signal monitoring across your whole list and drafts the outreach.

Question 5

Can it replace my CRM's lead scoring?

Accepted Answer

It's a fast, qualitative gut-check for a single account, not a system of record. Use it to triage a name quickly; use Komo (or your CRM model) to score and route your full pipeline on live signals.

Is this account worth your time?

How the lead-fit scorer works

Lead scoring questions, answered

Revenue work. On autopilot.