What is Victoria's Secret & Co.?
Global intimates, sleepwear, beauty, and lifestyle retailer operating Victoria's Secret, Pink, stores, digital channels, and international partner formats.
- Category
- Intimates, beauty, and apparel retail
- Headquarters
- Reynoldsburg, OH
- Founded
- 1977
- Employees
- About 30,000
- Total funding
- Public company; no current VC funding
- Status
- NYSE: VSCO
What is Victoria's Secret & Co.?
Victoria's Secret & Co. is a public intimates, beauty, and apparel retail company headquartered in Reynoldsburg, OH. Global intimates, sleepwear, beauty, and lifestyle retailer operating Victoria's Secret, Pink, stores, digital channels, and international partner formats.
Global intimates, sleepwear, beauty, and lifestyle retailer operating Victoria's Secret, Pink, stores, digital channels, and international partner formats. The company operates at enterprise retail scale with $6.55B FY2025 net sales, About 30,000 employees, and Victoria's Secret, Pink, beauty, stores, digital, and international franchise/partner channels.
The account is relevant for sellers because Victoria's Secret combines customer-facing commerce, store or marketplace operations, supply chain, finance, data, security, marketing, and merchandising or inventory workflows. Buying processes are mature, so strong use cases usually connect to revenue growth, conversion, customer experience, labor productivity, inventory health, risk reduction, or margin improvement.
As of June 2026, this profile treats Victoria's Secret as a current public-company account dossier. The most durable facts are public status, headquarters, leadership, business model, revenue scale, and the public technology signals available through investor materials, careers pages, product surfaces, and filings.
What does Victoria's Secret & Co. offer?
Victoria's Secret & Co. offers Bras and panties, Victoria's Secret Beauty, Pink, Sleepwear and loungewear, VS&Co-Lab, and related channels or services.
- Bras and panties· Intimates
- Victoria's Secret Beauty· Beauty
- Pink· Youth/lifestyle
- Sleepwear and loungewear· Apparel
- VS&Co-Lab· Marketplace
- Victoria's Secret app· Digital
- Loyalty and credit card· GTM
- International franchise· Channel
How does Victoria's Secret & Co. make money?
Victoria's Secret & Co. makes money through merchandise sales, marketplace or service economics where applicable, vendor terms, customer programs, advertising, financing, fulfillment, and operational scale.
Victoria's Secret's core economics are retail or marketplace economics rather than SaaS tiers. Product prices are SKU-specific, promotion-sensitive, and vendor-influenced; where the company has memberships, seller fees, advertising, finance, trade, loyalty, or service programs, those economics sit on top of the core customer transaction.
The model is driven by traffic, conversion, average order value, gross margin, markdowns, inventory turns, labor, fulfillment cost, supplier terms, payment/credit economics, and repeat-purchase behavior. For public reporting, management typically discusses net sales or revenue, comparable sales, gross margin, operating margin, store/unit growth, GMV, active customers, or dealer/customer metrics rather than a single published price sheet.
Growth depends on sharper merchandising, digital conversion, loyalty, supply-chain execution, private or owned brands where relevant, store productivity, marketplace liquidity, and capital allocation. Vendors selling into Victoria's Secret need to quantify measurable lift in revenue, margin, productivity, fraud/risk reduction, uptime, or customer satisfaction.
Who leads Victoria's Secret & Co.?
Victoria's Secret & Co. is led by Hillary Super, with senior executives responsible for finance, operations, technology, merchandising, customer experience, and public-company governance.
- Hillary SuperChief Executive OfficerCEO since 2024Leads brand reinvention, merchandising, and international/digital growth.
- Scott SekellaChief Financial OfficerCFO since 2023Owns finance, investor relations, accounting, and planning.
- Donna JamesChair of the BoardBoard chairProvides governance and public-company oversight.
- Greg UnisBrand PresidentSenior brand executiveRelevant for Victoria's Secret and Pink product and customer strategy.
How do you contact Victoria's Secret & Co.'s leadership?
Victoria's Secret & Co. publishes official investor, media, support, or corporate contact routes, but this profile does not treat guessed personal executive addresses as verified. Use the public channel below or route through the relevant investor, procurement, media, partner, or support page.
InvestorRelations@victoria.com is a public/company route; personal executive email format not verifiedHow much funding has Victoria's Secret & Co. raised?
Victoria's Secret & Co. is a mature public company, not a current venture-backed startup. The relevant capital lens is NYSE: VSCO; public company, operating cash flow, debt capacity, acquisitions, buybacks or dividends where applicable, and reinvestment in the operating platform.
Victoria's Secret's capital profile is best understood through public-market status, operating cash flow, public filings, debt or credit facilities, shareholder returns, acquisitions or divestitures, and reinvestment. The current status is NYSE: VSCO; public company, with $6.55B FY2025 net sales giving the scale context.
There is no meaningful current VC round table to enumerate. The major capital milestones are founding, IPO or spin-off/listing events, strategic acquisitions, leadership transitions tied to transformation, and the most recent public financial results.
Seller signal: Victoria's Secret can fund large programs when the business case is tied to executive priorities, but vendors should expect mature procurement, legal, privacy, information security, finance, and business-owner review. The strongest case links directly to growth, margin, inventory, store or marketplace productivity, customer experience, compliance, or risk reduction.
How did Victoria's Secret & Co. get here?
Victoria's Secret & Co. reached its current scale through founding, brand or channel expansion, public-market access, and recent operating milestones.
- 1977Victoria's Secret foundedThe brand starts as a lingerie retailer.
- 1982Limited Brands acquisitionThe business joins what became L Brands.
- 1995Fashion Show era beginsThe brand builds global awareness through media and stores.
- 2021VS&Co spin-offVictoria's Secret becomes an independent public company.
- 2024Hillary Super named CEOThe company brings in new leadership for transformation.
- 2026Q1 FY2026 resultsVS&Co raises FY2026 sales guidance after Q1.
Who are Victoria's Secret & Co.'s competitors?
Victoria's Secret & Co. competes with category specialists, mass retailers, marketplaces, brand-direct channels, and adjacent public companies depending on the buyer journey.
- AerieAEO intimates and lifestyle competitor focused on body positivity and younger consumers.
- SKIMSDigital-first shapewear and intimates brand with celebrity-led demand.
- ThirdLoveDirect-to-consumer bra and intimates brand.
- Adore MeDigital intimates brand owned by Victoria's Secret but still a distinct comparison point.
- Savage X FentyMembership-oriented intimates competitor.
Victoria's Secret & Co. — frequently asked questions
