Where is Apple headquartered?

Apple is headquartered at Apple Park, One Apple Park Way, Cupertino, California 95014. The 175-acre campus — designed by Foster + Partners and opened in 2017 — houses much of Apple's executive, software, and product leadership and is the company's primary decision-making hub.

The broader San Francisco Bay Area is Apple's largest employment center, with thousands of workers across Cupertino, San Jose, Sunnyvale, and surrounding cities. For any account plan, Cupertino is the strategic center where senior buyers and product owners concentrate.

Outside the Bay Area, Austin, Texas is Apple's single largest hub — home to a major campus spanning operations, engineering, customer support, and finance. Apple also runs significant U.S. sites in Seattle (AI and engineering), New York, and a dense national retail footprint.

Internationally, Apple's European operations hub is in Cork, Ireland; it has large engineering and operations presences in China (Shanghai), India (Hyderabad and Bengaluru), and additional sites across Europe and Asia. The network blends a concentrated R&D core in California with globally distributed operations, support, and retail.

For a seller, Apple's buying gravity is overwhelmingly Bay Area-first: leadership, product, and most strategic decisions route through Cupertino (Pacific time). Austin is the clear secondary territory — large enough to warrant its own coverage, especially for operations, finance, and support functions (Central time).

If you sell into engineering or AI teams, add Seattle; if your motion is EMEA-facing, Cork is the gateway to Apple's international operations. The practical model is a primary Cupertino account team with named secondary coverage in Austin, and field events or ABM concentrated where the relevant function physically clusters rather than spread evenly across the global map.